Recent Entries

• It is getting hot in here: Toys for summer days

  by Marie Parker June 2, 2020
  Summertime and the livin is easy...summer is without a doubt the best time of the year for all of us. Even the smallest ones enjoy the perfect weather in the garden, at outdoor pools or the beach. As a matter of course, there are some must-have toys that are on the summer plate for kids. Water fun ...

• 3 proven ways to attract trade fair visitors to your booth

  by Marie Parker May 26, 2020
  A trade fair appearance costs a lot of money. Thus, it is reasonable that exhibitors want to attract the maximum number of visitors to their exhibit space as the competition is strong. We have listed 3 proven tactics for attracting visitors to your booth. Sharing knowledge Sharing insights is a st...

• How to enjoy springtime as a family during the coronavirus

  by Marie Parker May 5, 2020
  The schools slowly reopen, but kindergartens and preschools will be closed for extended periods. Furthermore, excursions fall through and a visit to grandparents and friends is still not possible in order to contain the coronavirus. Even if the "corona vacation" sounds too harmless at first - for th...

• Why augmented reality is the future of toys

  by Marie Parker April 9, 2020
  Prepare for AR apps for all your childhood playthings Augmented Reality is the latest trend when it comes to toys for children of all ages. Toymakers see a huge potential to attract the „screen-addicted generation“ with a combination of physical and digital toys. But creating playsets ...

• Toy trends 2020: More digital, sustainable and need-oriented

  by Marie Parker January 23, 2020
  Toy trends 2020: More digital, sustainable and need-oriented What are the toy trends for 2020? The trend committee of the International Toy Fair has identified these three trends for the industry: "Toys for Future", "Digital goes Physical" and "Be you!”. Children of all ages will be influence...

• We wish you pleasant holidays

  by Marie Parker December 20, 2019
  Dear members of Matchmaking365 Community! Even though, we are there for you on 365 days of the year, we want to make sure that you enjoy a well-deserved time-out towards the end of the year. 2019 has been an exciting year for us and we value all of you as important parts of this community. But stil...

• Waterproof parenting: Hits for kids in the rainy season

  by Marie Parker November 12, 2019
  Yes, kids love action – no matter if it is sun or rain. And of course, the summer season offers a great variety of opportunities in order to run, jump and burn off your toddlers’ energy. But what happens, when the skies get grey and the days become shorter? Don’t worry – we g...

• Get over the summertime blues: Must-dos with your kids in fall

  by Marie Parker October 30, 2019
  Even though the warm season with its long days by the lake and trips to the countryside may be perfect for entertaining kids, there’s also a great variety of things to do with your little ones in fall season. Let us show you a few activities to get some quality time while the leaves are fallin...

• Humanize your brand

  by Marie Parker October 30, 2019
  Humanize your brand – how community management helps your business to build a strong relationship Your brand is more than a logo, an address and your products – it has a voice. And ever since the rise of social media channels this voice has been provided with several new dialects in ord...

• Boost your sales skills

  by Marie Parker September 13, 2019
  Boost your sales skills: 7 sales techniques that you and your team may rely on You do not have to be a “born winner” or simply a lucky child in order to generate new customers and let your business grow, but – as in many other areas – you have to follow certain best practice...

• Get ready for new customers

  by Marie Parker September 5, 2019
  Get ready for new customers: How to market your business effectively live at trade shows We are on the final stretch to Kind + Jugend 2019. And before the show opens its doors from 19th till 22nd of September, we feel it’s mandatory to reflect on a few strategies which help you to get the mos...

• Get ready for Kind + Jugend 2019

  by Marie Parker September 5, 2019
  Get ready for Kind + Jugend 2019 – your personal trade fair checklist It is less than two months to go until Kind + Jugend 2019 opens its doors on 19th of September. 1.200 exhibitors from 50 countries are to be expected in Cologne until September 22nd. The project team is looking forward to a...

• Growing up with pets...

  by Marie Parker August 21, 2019
  Do furry companions make children’s' lives better?   There seems to be some magic bond between kids and animals: children of almost any age instantly get hooked on stories or books depicting animals or even better: meeting a dog or a horse in person. The fascination with nature’s ...

• Tweets or it didn’t happen...

  by Marie Parker August 21, 2019
  How to strategically boost your trade show presence with Twitter   We are living in “social” times: ever since the new media enabled digital content to enter almost every area of our professional and private life, it has become close to an obligation to share what moves us at any ...

• Time is really money...

  by Marie Parker July 31, 2019
  How to optimize time management for your sales   Anyone, who takes sales a bit seriously – and supposedly anyone with an own business will – knows how tiring, inefficient and finally unsatisfying it feels to follow leads, which won’t lead to any deal. So, in order to not was...

• Find your work-love balance...

  by Marie Parker July 11, 2019
  How to combine work and parenting   Finally, the good times have arrived – at least for our little ones: no school, few obligations, lots of time and supposedly great weather. Yet, vacation time puts adults up to new challenges, since on the one hand we’d love to step up our paren...

• We want to capture the voices of our Community!

  by Marie Parker August 20, 2018
  Dear Community members, we would be very happy to present YOU and YOUR brand in a short interview that will be published on our Matchmaking365 news sector. A community is defined by its members. The more we grow, the greater the inspiration for everyone. Would you be interested? ...